12+  Ratings for Winter 2008    
Call Letters Frequency Format Fa 2007 Wi 2008
KESS-FM 107.9 Regional Mexican 3.3 5.8
KHKS 106.1 CHR 4.8 4.6
KKDA-FM 104.5 Urban 4.4 4.5
KLUV 98.7 Classic Hits 4.0 4.3
KLNO 94.1 Reg.Mex. Oldies 3.0 4.1
WBAP 820 News/Talk 3.3 4.1
KBFB 97.9 Urban 3.7 3.8
KPLX 99.5 Country 3.1 3.0
KVIL 103.7 Adult Contemporary 3.9 2.9
KEGL * 97.1 Rock 2.6 2.8
KTCK 1310 Sports 2.8 2.6

* KEGL switched from Regional Mexican Oldies to a temporary all-Christmas music format on Dec. 1, 2007,  
  which gave way to a rock format on Dec. 18.

12+  Ratings for Spring 2008    
Call Letters Frequency Format Wi 2008 Sp 2008
KESS-FM 107.9 Regional Mexican 5.8 4.9
KHKS 106.1 CHR 4.6 4.8
KLUV 98.7 Classic Hits 4.3 4.5
KLNO 94.1 Reg.Mex. Oldies 4.1 4.0
WBAP 820 News/Talk 4.1 3.9
KKDA-FM 104.5 Urban 4.5 3.8
KBFB 97.9 Urban 3.8 3.6
KVIL 103.7 Adult Contemporary 2.9 3.2
KLTY 94.9 Christian AC 2.3 3.1
KSCS 96.3 Country 2.3 3.1

 

12+  Ratings for Summer 2008    
Call Letters Frequency Format Sp 2008 Su 2008
KKDA-FM 104.5 Urban 3.8 5.6
KBFB 97.9 Urban 3.6 4.8
KESS-FM 107.9 Regional Mexican 4.9 4.6
KHKS 106.1 CHR 4.8 4.4
KLNO 94.1 Reg.Mex. Oldies 4.0 4.0
WBAP 820 News/Talk 3.9 3.7
KLUV 98.7 Classic Hits 4.5 3.5
KLTY 94.9 Christian AC 3.1 3.2
KPLX 99.5 Country 3.0 3.2
KRNB 105.7 Urban AC 2.3 2.7

** The Summer 2008 ratings period was the last to utilize diary methodology.   Following the end of the survey period, Personal People Meters (PPM) became the method with which radio listening was tracked by Arbitron in the metro survey area.


©2008 Arbitron Inc. 

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